HR 2.0 v.2011

HR 2.0 v.2010 November Class

HR 2.0 v.2011 June Class

Update 6/12/11: Post seminar article of HR 2.0 v.2011 June Class

Update 11/21/10: Post seminar article of HR 2.0 v.2010 November Class

Consider these:

• The Philippines has 29.7% internet penetration rate
• 90% Filipino internet users are into Social Media
• of which 93.9% are into Facebook [23.4 M Filipino Facebook users]
• 16.1% are into twitter [where we are # 8 in the world w/ 14.8 M users]
• 1.9% are into LinkedIn
• More or less 60% of Filipino Facebook population are Y Gen, 13% are X Gen and 7% Baby boomers

When companies block social media, they assume that the risks are taken cared of. But  it can only address 1-2 issues utmost, 1] wasting company time [loss of productivity] and  2] malware infection. There are more to social media and cloud computing, and a better understanding of the subject puts you in better position to address work issues. To get a better understanding of the “online” behavior of your employees, you need to understand their  needs and emotions towards technology. This will explain why they do what they do. With the rapidly changing social and technological landscape, and more Y Gen dominating the work force, the corporate organization should take proactive steps to ensure

• It is relevant with the times
• It has sound policy to protect company image from employees online behavior
• It can attract and keep the millennial employees with leadership potential
• It closes the digital gap among the different generational workforce

And the best person to assist top management in rolling out appropriate programs/ interventions to address above is HR.

Objectives: By the end of the seminar, participants should be able to:

• Appreciate social media benefits at work
• Protect the company from social media dangers
• Enhance company policy to include online related offenses
• Understand basic basic digital marketing and online reputation management principles and apply this to People Development
• Identify tools that can be safely integrated to work.

Seminar Outline:

• I n t r o d u c t i o n
• Why HR Needs to be Social Web Adept
• Social Web 101: The Social Media Landscape
• The Multi-Generational Workforce and the Adoptability Matrix
• Building your “e-frastructure” [to make your organization social web ready]
• The 1-2 Punch of Digital Brand Management

Please accomplish the form below if you have Qs or if you want this for your organization